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Designer Profile - Zara Stender
The Mythology of Yellow
By Zara Stender, CID, IDS, Allied ASID Member, Color Marketing GroupCopyrite 2005 all rights reserved
Yellow, ah-spring and summer, fresh and happy, energizing, isn’t it? We generally consider it to be the representative color of sunlight and uplifting things such as flowers, sunny days, lazy afternoons, picnics, beaches...
Yellow is all that…and a lot more! Let’s look at how you might use it more effectively in your home.
Some facts about yellow:
Yellow is the fastest color for the eye to see in daylight.
It is a difficult color for the elderly to perceive, although recent research indicates that is a condition brought on by inadequate diet.
Yellow is used in nature two ways: either transitorily [flowers bloom then fade] or as a warning displayed by most poisonous creatures. [and those pretending to be poisonous.]
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There is a biological reflex built into us that causes even babies to recoil from this signal. |
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Recently, I was consulted by a client who seemed to be in a constant state of nervous exhaustion. She was frazzled and depressed. When I visited her home, it clear to see why. It was done in bright ochre yellow top to bottom, putting her nervous system into overdrive. On a biological level yellow alters chemical and hormonal actions in the body to the degree that larger doses of medicine or drugs are needed. Motor function is also impaired. This is especially noticeable in the elderly, where a marked loss of muscle control can be observed in the presence of yellow. Designer Profile Zara Stender continued next page............. |
In this Section:
Designer Profiles | Spring into Color with Zara Stender | 2005 Color Forecast by Zara Stender | The Mythology of Yellow by Zara Stender | Apartment Kitchen Makeover with Kenneth Pfaff | Sam MacAlister Features a Loft Proposal | Color Consultant - Rhondda Carnevale | Find a design school in your area |
Designer Profiles | Spring into Color with Zara Stender | 2005 Color Forecast by Zara Stender | The Mythology of Yellow by Zara Stender | Apartment Kitchen Makeover with Kenneth Pfaff | Sam MacAlister Features a Loft Proposal | Color Consultant - Rhondda Carnevale | Find a design school in your area |
